Home / NDIS Glossary / Cost Per Lead NDIS Glossary Term What is Cost Per Lead in the NDIS? The marketing spend divided by leads generated. What you need to know Strong NDIS CPL is $12-$22. Above $40 reconsider your funnel. Related NDIS termsMeta AdsCACLead Last updated: 2026-04-28 · Provider Scale NDIS Glossary · Back to glossary index